Level: Intermediate to Advanced
Did you know fewer than 26 percent of apps installed on a user's device are used daily? That's crazy. There are several innovative ways to engage with your users and keep them coming back for more after your app is installed. This session will explore all the search options provided by both Apple and Google for iOS and Android. You'll explore the great APIs that Google Play services has to offer and will expand into Google Search and App Indexing to help you drive app engagement like never before.
By leveraging the world's most popular search engine, you can put your app and its content front and center when users are searching in their browser or utilizing Google Now. You'll look at all the features of App Indexing and see how to easily integrate the App Indexing SDK into your iOS and Android apps to create deep links between your content and web content. Keep your app users coming back. All demonstrations will be coded in C#, but will be applicable to any iOS or Android developer in any language.
You will learn:
- How mobile search can engage with your users
- How App Indexing can connect your website and mobile app
- Get an overview of all options available for iOS and Android